Thursday 19 April 2007

Bothered?

Blogs are everywhere; thousands more appear daily, generating tangible influence in the offline world.

In the US courts have turned to "Wikipedia an online encyclopedia that operates a lot like a blog, where anyone can post information to it and submit revisions of information. There have now been over 100 cases where a federal court judge has cited information of wikipedia as factual.”

This week, journalists harassed student witnesses of the Virginia Tech tragedy for interviews – via their blogs. Distasteful and disturbing as this is, it does show the influence that blogs now have.

In terms of the writing industry the impact is clear.

Books are getting published on the basis of blogs. It is difficult to find a Newspaper or magazine that does not have some form of online content including a blog style comment area. Corporate blogging increases daily, with proven impact on customer relations and branding. Screenwriters are bypassing consultancies and networking script readings online.

So whether a features writer, journalist, novelist, business copywriter or screenwriter – it’s difficult to ignore blogging.

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